The integration of Artificial Intelligence (AI) in the global association conference and event sector is accelerating, as highlighted in a white paper by The Hague & Partners Convention Bureau and Ottawa Tourism. The paper emphasizes the pressing need for widespread upskilling in AI usage and understanding its ethical implications.
Key findings from the research reveal that 63% of associations are already using AI in event organizations, yet a significant knowledge gap exists, with 72% lacking AI education and 85% having no budget for AI training. Lesley Pincombe, Vice President of Meeting and Major Events at Ottawa Tourism, underscores the importance of upskilling for sustainable growth and innovation.
The white paper provides statistical insights and emphasizes the ethical use of AI, calling for industry stakeholders to engage in learning and applying AI while understanding its ethical implications. Bas Schot, Head of The Hague & Partners Convention Bureau, stresses the need to adapt swiftly to technological advancements while ensuring the protection of data and privacy.
Initial highlights from the research reveal concerns about the ethical implications of AI usage, with stakeholders advocating for governmental legislation alongside proactive AI education initiatives in the association event sector. The white paper offers valuable insights for industry professionals, technology providers, educators, and policymakers, emphasizing strategic partnerships and resource allocation towards AI competency.
