The Changi Airport Group, Singapore Airlines Limited, and SECB leveraged their combined experience in the meetings industry and developed the Singapore MICE Advantage Programme (SMAP).
The program offers enhanced meeting experiences for event organizers and overseas MICE visitors by complementing the Business Events in Singapore (BEiS) incentive scheme offered by SECB.
It will provide event organizers with cost savings and smoother event planning and operations. Moreover, MICE delegates traveling to Singapore to attend SMAP-supported events could enjoy exclusive airline and airport benefits.
The eligibility criteria depend on the number of foreign participants and are different for each, viz., corporate meetings and incentive travel, trade exhibitions, and trade conferences.
Source: stb.gov.sg
Source: visitsingapore.com