In 2023, the Asian exhibition industry resumed organizing events after a prolonged hiatus. Exhibitions rebounded quicker than anticipated, signalling positive developments, albeit challenges persisted.
The industry confronted significant hurdles such as the imperative to embrace sustainable practices amidst the climate crisis and the impending impact of AI on traditional sectors.
While exhibitions returned, the ease of pre-pandemic growth remained elusive.
Collective efforts were crucial for the industry to surmount these obstacles and ensure sustained progress. The annual UFI Asia Pacific Conference held on March 7th & 8th in Macau provided a platform for stakeholders to address these issues. The host of the event is the Macau Fair and Trade Association (MFTA) and the venue is The Parisian Macao.
Macau, blending culture with innovation, offered an ideal setting for the conference, juxtaposing historic Portuguese architecture and modern meeting venues fostering idea exchange and networking opportunities.
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